Brand Teams
Monitor the impact of campaigns, product launches, controversies, and public narratives on brand perception.
Function Solutions
Marketing and Brand
A comprehensive solution for marketing strategy, brand management, and audience insights.
Why This Solution Matters
For marketing teams, real-time external insights are crucial to understanding market dynamics, reputation, and timing. This proactive monitoring allows teams to anticipate changes before they become apparent in conventional reports.
Who Uses It?
Growth Teams
Analyze market trends, competitor strategies, and audience engagement shifts.
Product Marketing Teams
Survey product launches, market positioning, analyst reviews, and customer feedback.
CMOs and Marketing Leaders
Leverage comprehensive monitoring insights to guide strategy and enhance market interpretation.
What You Monitor
Market and Category Trends
Investigate the dynamics shaping demand and positioning within the market.
Competitor Activities
Observe their campaigns, partnerships, messaging changes, and reputational movements.
Campaign and Brand Responses
Evaluate how public engagements and media narratives react to your initiatives.
Client-Facing Signals
Monitor stories that influence brand credibility, relevance, and customer loyalty.
Typical Use Cases
Campaign Tracking
Monitor responses post-launch and identify potential reputation risks early.
Brand Strategy
Utilize ongoing market insights to shape your messaging strategy.
Market Entry Support
Understand the media landscape before entering a new market segment.
Leadership Reporting
Demonstrate how brand narratives and public perceptions evolve over time.
Pricing
Pricing
Comprehensive solution with optional print and electronic media clips.
| Tier | Credits | Price | Overage Cost | Action |
|---|---|---|---|---|
| Micro | 200 | INR 20,000/mo | INR 48.00/credit | |
| Starter | 1,000 | INR 40,000/mo | INR 38.40/credit | |
| Business | 4,000 | INR 64,000/mo | INR 24.00/credit | |
| Enterprise | 20,000 | INR 96,000/mo | INR 14.40/credit |
Pricing Explanation
Pricing Explanation
Comprehensive solution with optional print and electronic media clips.
How Pricing Works
Credit Usage
Per Story Processed:1 credit
Each story processed from your monitored sources consumes one credit from your monthly allowance.
Print Media Clips Add-On
Print media clips are available as an add-on service.
The price per clip varies by source and copyright fees, as applicable.
Electronic Media Clips Add-On
Electronic media clips are available as an add-on service.
The price per clip varies by source, duration of clip, and copyright fees, as applicable.
Contact us for specific pricing based on your requirements.
How It Works
- Base monitoring uses credits from your monthly allowance
- Print and electronic clips are billed separately based on usage
- Flexible add-on options to match your specific needs
- Unused credits do not roll over to the next month
- Track all usage in real-time through your dashboard
Plan Features Comparison
| Feature | Micro | Starter | Business | Enterprise |
|---|---|---|---|---|
| Number of Queries | 1 | 3 | 10 | 30 |
| Email Recipients | 1 | 5 | 20 | 100 |
| Webhooks | 1 | 3 | 10 | 20 |
| Portfolio Companies | 1 | 10 | 40 | 200 |
Note: This comprehensive solution is designed for organizations requiring multi-format media monitoring with flexible add-on options for print and broadcast clips.